IDENTITY
Logo Design
Creating a unique and recognizable symbol or emblem that visually represents the brand and its values.
Branded Collateral
Developing marketing collateral such as business cards, brochures, stationery, and other branded materials to reinforce brand identity.
Visual Elements & Brand Guidelines
Developing consistent visual elements such as color palettes, typography, imagery, and design principles to maintain brand consistency across all platforms.
VISUAL
Visual Style Guides
Developing comprehensive guidelines detailing the usage of logos, colors, typography, imagery, and design elements to maintain brand consistency.
Environmental Branding
Implementing brand visuals in physical spaces, such as office interiors, retail stores, or event spaces, to create a consistent brand experience.
Print and Marketing Collateral
Designing printed materials like brochures, business cards, posters, and advertising materials that adhere to the brand's visual guidelines.
RE-BRAND
Strategic Rebranding Plan
Developing a well-defined strategy outlining the reasons for rebranding, target objectives and a roadmap for implementation.
Brand Identity Redesign
Updating or redesigning the brand's visual elements such as logos, typography, color palettes and design guidelines while retaining key brand attributes.
Customer & Market Research
Conducting market analysis, audience segmentation and consumer insights to align the rebrand with evolving market trends and customer preferences.
Implementation Across Touchpoints
Updating all brand touchpoints, including digital platforms, marketing materials, packaging and physical spaces to reflect the new brand identity consistently.
Measurement & Monitoring
Establishing metrics and key performance indicators (KPIs) to track the success of the rebrand, monitoring customer sentiment and adjusting strategies as needed.
Post-Launch Evaluation & Iteration
Assessing the impact of the rebrand, gathering feedback and making continuous improvements to ensure the rebrand achieves its intended goals.
DIGITAL
Social Media Branding & Engagement
Strategically managing social media platforms to build brand awareness, engage with the audience and maintain consistent messaging and visuals across channels.
Online Advertising & PPC
Running targeted digital advertising campaigns across platforms like Google Ads, social media ads, and display networks to reach and convert potential customers.
Content Creation
Producing high-quality, relevant, and engaging content (articles, videos, infographics, etc.) aligned with the brand's identity to attract and retain the target audience.
Email Marketing and Automation
Leveraging email campaigns and marketing automation tools to nurture leads, maintain customer relationships, and deliver personalised content.
Online Reputation Management
Monitoring and managing online reviews, feedback, and conversations about the brand to maintain a positive brand image and address concerns promptly.
Data Analytics and Insights
Utilising analytics tools to measure and analyse digital marketing performance, understand audience behaviour, and make data-driven decisions for strategy refinement.
DESIGN
Packaging Design
Packaging design goes far beyond aesthetics; it is a critical tool that shapes consumer perceptions, fosters brand loyalty, and contributes significantly to a company's market success.
Augmented Reality AR Design
AR enables interactive marketing campaigns, 3D product displays, and virtual try-on experiences. This innovative approach not only sets companies apart as tech-savvy but also captures customer interest and fosters brand loyalty.
Graphic Design
Memorable graphic elements set a company apart, enhancing market presence and recognition. Additionally, creative design simplifies complex information, improving communication both inside and outside the organisation.
Print Design
Print design is essential for companies as it offers tangible representation, instills credibility, ensures brand consistency, engages multiple senses, reaches offline audiences, conveys value, and creates lasting impressions.
Product Design
Well-designed products featuring a brand's logo and visual elements increases brand visibility. When people wear or use items with the brand's identity, it enhances recognition and promotes the brand effortlessly.
Digital Experience Design
We create designs for social media ads, email newsletters, and digital banners. These designs play a crucial role in attracting and engaging online audiences.